The design reflects the brand’s essence, using earthy tones such as Forest Green, Eucalyptus, Rust, and Cream. Each colour block features subtle textures of soil and sand, grounding the brand in nature and highlighting its connection to Mother Earth. The carefully chosen hero font strikes a balance between strength and femininity, offering a sophisticated, elegant aesthetic that speaks to the resilience and beauty of women.

I worked on crafting the complete brand experience, from Instagram strategy and design to the development of the website. Each element was meticulously designed to create a cohesive and empowering journey for the audience, aligned with the brand's mission to elevate women’s wellbeing.